L’Oréal Paris Excellence Crème Winter 2015 The Legends PLBW Day 1 Collection
The world’s leading cosmetics brand L’Oréal Paris celebrated their latest “Ambassador of Fashion ‘platform collaboration with renowned fashion design house Élan with a’ Legendary Showcase ‘on Day 1 of PFDC L’Oreal Paris Bridal Week. The” Ambassador of Fashion’ is a beauty and fashion co-operation in Pakistan with the coveted Excellence Crème hair color Brand as a standard-bearer. The Legends Collection honored three fashion and beauty icons: Mrs Noor Jehan, Tahira Syed and Babra Sharif.
For the collection of the “legends”, designed leading fashion house Élan a customized capsule collection, inspired by the Excellence Crème color palette and the style of these three legendary women who asked the ramp looks showcased in a dedicated segment on Day 1 of PLBW 2015. has been of image consultant, Nabila, who was also the stylist behind the Legends cooperation again. The showcase presented L’Oréal Paris spokesperson Mehreen Syed and leading official models Amna Babar and Cybil Chowdhry. The music for the ramp showcase was True Brew records together. Nadir Khan Firoz NFCs photograph was the photographer for the campaign.
The Legendary soiree honoring the three legends and the campaign to celebrate was hosted done in collaboration between Elan and L’Oreal Paris Excellence Crème with event management by J & S Events and live music by Jamal Rahman. Among those in attendance at the event were: Managing Director L’Oréal Pakistan Musharraf Hai, Marketing Director of L’Oréal Pakistan Murtaza Junaid, General Manager – CPD at L’Oréal Pakistan Moazzam Ali Khan, Singers Atif Aslam, Meesha Shafi, Ali Zafar Ali Azmat and, designer and host Khadijah Shah, and designer HSY, Kamiar Rokni, Ali Xeeshan among many others.